THE NEW ERA OF CELEBRATION
Inside Forbes Functions, the All-Female Powerhouse Redefining Luxury Events
By Monica Lofstrom
EGW GLOBAL MAGAZINE Summer 2025
There’s a new name fluttering through the chicest dinner parties, Hamptons weddings, and brand launch whispers—and it’s not a new venue or a celebrity guest list. It’s Forbes Functions, the boutique event firm where elegance and ease come together under the vision of 26-year-old tastemaker Cameron Forbes.
With a background in public relations, an instinct for storytelling, and an eye that blends traditional charm with contemporary style, Cameron is more than a planner—she’s a curator of moments. Whether it’s an intimate, candlelit table in Montauk or a creator-filled launch in downtown Manhattan, she and her all-female team know how to turn a gathering into the event of the season.
Raised by a florist and inspired by her grandmother’s signature hostess touch, Cameron doesn’t just set tables—she sets the scene. Her events shimmer with intention: flowing champagne, laughter under string lights, the hum of a perfectly pitched playlist, and that rare feeling that you’re in a moment you’ll never forget.
FORBES FUNCTIONS: WHERE STYLE MEETS STORYTELLING
Serving New York City, the Hamptons, Long Island, and now Florida, Forbes Functions has quickly become the go-to for elevated hosting—effortless for the client, unforgettable for the guest. From jaw-dropping wedding weekends to creator dinners that feel more like immersive art, every detail is carefully choreographed but never forced.
Luxury Event Planning for every kind of host: the maximalist bride, the minimalist brand founder, the hostess who wants to actually sit down.
High-End Brand Events that turn product launches into lifestyle statements.
VIP & Creator Dinners where the guest list is as curated as the floral installation.
Bespoke Weddings that feel both timeless and completely personal.
Elevated Home Hosting—yes, even your Thursday night dinner party deserves linen napkins and layered ambiance.
And just when New Yorkers thought they’d seen it all, Cameron introduced a game-changer: Ours at Yours, a luxe, first-of-its-kind tablescape rental service. Designed for stylish city dwellers with limited storage (but unlimited taste), the service delivers curated themes—like Blue Nights or Garden Gathering—straight to your door. Each box includes a QR code linking to a step-by-step video from Cameron herself, making setting the table feel like playing dress-up with your best friend.
A NEW KIND OF HOSPITALITY
Behind the sparkle of every place card and perfectly placed peony is something even more powerful: a team of young women shaping the future of luxury hospitality. “We’re ambitious, we’re design-obsessed, and we genuinely love bringing people together,” Cameron says. The culture she’s built is rare—collaborative, high-performing, joy-filled—and it shows.
There’s no gatekeeping here. There’s mentorship, vision, and the kind of trust that happens when women lead together. “We’re not reinventing the party,” she adds. “We’re just making sure you’re invited to enjoy it.”
CELEBRATING, REIMAGINED
With its stylish blend of sophistication and soul, Forbes Functions is more than an event company—it’s a lifestyle. It’s where tradition meets trend. Where fresh florals and fine china meet TikTok-worthy backdrops and “did-you-see-that” surprise moments. It’s where you remember why we gather in the first place: to connect, to celebrate, and to make life a little more beautiful.
And in the hands of Cameron Forbes, beauty is never just aesthetic—it’s intention, it’s connection, and it’s built into every last detail.
WHAT’S NEW: OURS AT YOURS
Forbes Functions has made its signature dinner party aesthetic accessible to all New Yorkers with Ours at Yours, a first-of-its-kind tablescape rental service designed for effortless, luxurious hosting. Inspired by the ease of clothing rental in NYC, Ours at Yours lets hosts rent beautifully curated tablescapes without the hassle of storage—offering seasonal, editorial themes like Cherry on Top, Garden Gathering, and Blue Nights. Each rental kit includes a QR code guiding renters through the setup process, with Cameron herself providing step-by-step instructions via an innovative “Tablescape by Numbers” method—ensuring a flawless, magazine-worthy setup every time.
Explore more at: https://www.forbesfunctions.com/ours-at-yours
CONNECT WITH FORBES FUNCTIONS
Website
Instagram: @forbesfunctions
