THE FRESHEST SPRING 2025 FASHION & BEAUTY TRENDS: REWORKED BOHO AND LADYLIKE TOUCHES

EGW GLOBAL MAGAZINE Summer 2025

Article by Charis Michelsen

A FRESH TAKE ON FASHION & MAKEUP

Spring invites a fresh take on fashion and beauty, and two top trends set to dominate this season guarantee to amp up your glamour game: reworked Boho and ladylike touches.

TRY A CASUAL, MINIMALIST BOHO LOOK WITH A DASH OF FEMME

Fuller skirts naturally feel feminine, and, when a tad whimsical, channel spring 2025’s reworked Boho trend beautifully. HØST & VÅR’s elegant, tea-length tulle skirt that includes two soft layers of 100% recycled polyester, an interlining in 100% ecovero viscose knit, and an elastic waist lining at the back is the perfect ladylike skirt for spring. HØST & VÅR is a Norwegian brand, created in 2020, by mother and daughter team Elsa Fredrikke Nedrebø & Gunn Auglend Nedrebø. The brand’s goal is to create garments that convey an individual and unique sensibility and make a positive impact, such as being cruelty-free and as sustainable as possible.

Try pairing a ladylike skirt with a minimalist relaxed camisole in 100% silk, such as L’AGENCE’s Jane 100% silk camisole, the perfect go-to camisole that every lady needs in her wardrobe. L’AGENCE’s Jane camisole includes two layers of silk for complete coverage, a soft v-neckline, and adjustable spaghetti straps. L’AGENCE pairs the easy-chic feel of Southern California with a glamorous Parisian sensibility that can take you from the boardroom or airport to a red-carpet gala. L’AGENCE, founded in 2008 in Hollywood by creative director Jeff Rudes, is built on community, a culture of empowerment, and a commitment to taking care of its employees.

Finish this spring 2025 casual look with a timeless accessory, such as the Constance Belt by Hermes. Founded in 1837, Hermes is a family-owned and independent artisanal house that creates beautiful and functional objects that are repaired and passed on from generation to generation. The quality of the materials, combined with the exceptional know-how kept alive by its artisans, makes for sustainable creations characterized by timeless elegance.

A casual spring 2025 look is best worn with minimalist makeup, such as clean and dewy skin, statement brows, a little flush of color on the cheeks and lips, and subtle highlighter on the tops of the cheekbones, for a healthy sheen.

TRY AN ELEGANT & SOPHISTICATED BOHO DAY LOOK THAT CAN TAKE YOU INTO THE EVENING

Kaftans, when done right, evoke a classic silver screen ladylike movie star chic and make the perfect comfortable companion in warmer weather. Try a sophisticated kaftan in light & airy

100% silk such as by Silk&Soul that features artwork by its founder, Illustrator, and textile designer Katya Krenina. Ms. Krenina has earned critical acclaim for her vibrant, ethically sourced, and manufactured 100% silk handcrafted works of art that merge storytelling with luxury fashion. Silk&Soul debuted at New York Fashion Week in February 2024 and showcased at Paris Fashion Week in September of the same year.

Pair a chic kaftan with bold statement luxury jewelry, such as LUCÉ’s The Dolomites Majestic Necklace. LUCÉ, a luxury fine jewelry brand created by a husband and wife duo, was born out of a love for transformative, heirloom statement pieces, inspired by travel, and a desire to empower women to confidently tell their unique story and shine. LUCÉ’s works of wearable art are crafted with a minimum of 50% recycled materials, ensuring a lighter footprint without sacrificing quality. The brand uses high-quality materials like 925 sterling silver as a base, cubic zirconia, the highest quality crystals, and 18k gold or rhodium plating for long-lasting brilliance.

This spring 2025 look is complimented by the season’s trend of pops of strategically placed shimmer, such as on the eyes in a stronger, graphic shape. Finish the look with a little black liquid eyeliner and a metallic lip look in a fresh shade such as pink.

THE PERFECT COMPANION FOR A PRE-SUMMER BEACH GETAWAY: A LADYLIKE BOHO LOOK

A gorgeous, feminine 100% silk scarf worn to honor the spring 2025 reworked Boho trend is an ideal pairing with a classic bikini for a pre-summer beach getaway. Designer Andreea Serban of Dress Up Love creates beautiful scarves that feature her original artwork and honor a movement that encourages self-expression through love, intention, and connection. Ms. Serban, a psychologist, attorney, and founder of Be Different, an organization that works to heal trauma, wants her pieces, which are made in Italy, to inspire you to embrace your true self, feel more confident, and reconnect with your playful inner child to have more joy.

The ideal bikini for a pre-summer beach getaway is found via Dillon Scott Swimwear. Dillion Scott Swimwear creates eco bikinis with the mission to make the world a better place through partnerships, charity, volunteering, and fabric choices. Dillion Scott Swimwear’s fabrics are created from 100% recycled bottles, to prevent ocean and landfill waste, and the brand’s packaging is made from compostable cornstarch. Dillon Scott Swimwear has partnered with One Tree Planted, so, for each suit that’s purchased, five trees are planted to restore forests impacted by fire.

Finish your pre-summer beach getaway look with bold, Boho-inspired accessories such as the Udine earrings made from wood and gemstones by Toronto-based brand Morange. Morange’s meticulously crafted pieces, created to speak confidence, are sourced from high-quality materials from the rich tapestry of the Middle East and Europe.

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This Spring 2025 look is ideal when worn with modern focal-point retro eye makeup that includes bold colors or pastels, sun-kissed cheeks, and soft, fresh-looking lips in lighter colors such as pale pink or nude.

FRESHEN YOUR COMPLEXION THIS SPRING AND KEEP IT FRESH ALL YEAR ROUND

To remove your makeup and create fresh, hydrated Ph-balanced skin, try Nilceutica’s Sea Breeze Tansy Cleansing Balm, which can also be used as a moisturizing mask. This creamy yet non-greasy cleanser also exfoliates and is formulated to effectively remove pollution, SPF, makeup, and dirt, leaving skin soft with the skin’s barrier intact. It’s powered by natural, gentle, exfoliating extracts such as fermented willow bark and calming properties, such as chamomile, calendula, and bisabolol, which have anti-inflammatory properties. This balm-to-milk formula transforms into a creamy milk upon contact with water to hydrate and illuminate the complexion.

To brighten your complexion, try Vaihea's two-step 8-Acid Daily Peel which includes a gentle blend of AHA to promote collagen production, BHA to improve skin texture, PHA to hydrate skin and boost cell regeneration, and soothing botanicals.

To smooth and firm skin, fight aging, and restore and preserve beauty, try luxury skincare by Belabio Paris which fuses the finest ingredients with revolutionary technology. The Lifting Firming Serum by Balabio includes restructuring technology from Switzerland such as the ingredient Liftonin, to reinforce skin density, the anti-aging ingredients Syn-Ake, Argireline, and Dermaxyl, to smooth lines, reduce wrinkles, and prevent the appearance of new wrinkles, and a unique red alga that infuses actives to firm and enhance the appearance of the skin. For visibly rejuvenated skin, try Belabio’s Black Diamond “Cellular Energy Infusion” Anti-Aging Mask. It includes 6,000 real diamond microparticles, to instantly boost skin’s radiance, Cellboost that allows deep penetration of active ingredients into the skin, increasing their absorption, Black Diamond Truffle that contains eighteen active amino acids to stimulate cellular vitality and inhibit melanin production, Resurrection Plant, one of the oldest plant species rich in revitalizing compounds, and hand-selected Baccarat Black Roses, extracted fresh within 24 hours, that include antioxidant essences, for smooth skin and an even complexion.

To plump & tighten skin for an instant lift, smooth skin texture, rescue skin from UV damage and inflammation, reduce wrinkles, crow’s feet, age spots, and fine lines, increase skin’s hydration, double collagen and elastin production in two weeks, and increase skin’s thickness by 20%, try Bluelene’s Serum+. It contains the patented anti-aging ingredient Methylene Blue, along with other powerful ingredients such as Hyaluronic Acid, NextGen Vit C, Aloe Vera, and Blue-Green Algae to deliver an incredible boost to the skin. To continue to fight aging while you sleep, try Bluelene’s Night Plus+.

To address glycation and combat signs of aging, try Topical Skin’s clean, lightweight, and rejuvenating Age-Defying Peptide Serum. It’s enhanced with postbiotics, moisture-locking Oleosome technology, peptides, vitamins, antioxidants, and botanicals, to soothe skin and protect it from environmental stressors, and it absorbs quickly and layers easily.

To luxuriously hydrate your body and invigorate your senses, try Simply Sue’s eco-friendly Lemongrass & Coconut Botanical Body Cream. Each application envelops the skin in nourishing hydration using top ingredients such as organic Nilotica Shea Butter to deeply soothe, Aloe Vera Juice to seal in hydration for up to 24 hours, and Nutrient-Rich Oils and extracts that deliver a powerful boost of vitamins to affirm your skin’s natural radiance.

To protect your skin this spring and all year round from sunburn, premature aging, and cancer, try 100% mineral sunscreen by the glamorous brand PoolBar London. This brand’s retro-fabulous range of SPF products are infused with nourishing antioxidants such as vitamins E and C, to defend against UV exposure and premature aging and keep skin looking radiant.

For an even-looking complexion, try Espieve’s weightless, non-greasy, hydrating Tinted Sunscreen SPF 35. It also protects the skin from UVA and UVB rays with titanium dioxide, zinc oxide, and antioxidants in one quick step. Perfect for sensitive skin, and non-irritating to the eyes, this creamy product comes in three sheer shades: Light, Medium, and Dark, and includes a blend of four FDA-approved mineral pigments, to provide superior purity of color and saturation that goes on smoothly.

To apply all your skincare products quickly, hygienically, and economically, try Lunaescent’s multipurpose touch-free skincare tool. It prevents contamination of skincare products, which is ideal for “clean beauty” products that use less preservatives, and the degradation of active ingredients, to preserve their efficacy. It also prevents the unwanted absorption of a skincare product into fingers and hands, which will save you money, as you can achieve more effective coverage with less product and may improve the health of irritated and acne-prone skin by reducing exposure to germs and bacteria from hands and fingernails. Lunaescent’s Platinum-grade silicone pads that come with the multipurpose touch-free skincare tool are reusable, hygienic, easy to clean, long-lasting, and can be cooled or warmed for better absorption and massaging. They can also aid in depuffing the skin and are ideal for medical skin treatment post-care.

SPRING FORWARD THIS SEASON WITH BOHO & FEMININE TOUCHES

Enjoy experimenting with reworked Boho and feminine touches this spring, with classic pieces from conscious brands that seek to see you shine.

Photography by @danielweber_photography

Follow HØST & VÅR: @hostandvar

Follow L’Agence: @lagencefashion

Follow Hermes: @hermes

Follow Silk & Soul: @ksilksoul

Follow LUCÉ: @lucee.__

Follow Be Different: @bedifferent_community

Follow Dillon Scott Swimwear: @dillonscottswimwear

Follow Morange Collection: @morangecollection

Follow Nilceutica: @nilceutica